Friday, February 22, 2008

old navy commercial

My sister Hannah and I were watching TV, when an ad for old navy clothes came on. Now, we both love old navy clothing, but their commercials have absolutely nothing to do with their clothing. The commercial we watched had a girl walking on a sidewalk, and taking pictures of herself. She was wearing this one-piece shorts, and shirt outfit, and it was chocolate brown, and the tint of the commercial was blue, so it made the outfit so dark you couldn’t even see the one outfit in the whole commercial. Overall it was a good commercial, but then when they flashed the OLD NAVY logo at the end, Hannah said "you couldn’t even see the clothes". So, I think they could have used a brighter lighting to display the outfit a little more clearly. The only question I had was: Was that even an outfit they have there? Because it wasn't very clear, and they didn't focus on the outfit. I’m not sure what they were trying to relate to, or what group of people they were advertising to, but it was one of the weirdest commercials ever.

1 comments:

Mrs. Schmitz said...

Advertisers try various gimmicks to attract the viewer and consumer's attention these days. However, some of these leave us more confused about the product and ad and I feel may even through some people off...